Merge Up 2

About Merge Up 2

Pioneering provider boosts player reach with comprehensive deal

Game developer Evoplay Entertainment has partnered with SlotCube – introducing the social casino operator’s European-based players to a high-tech suite of premium quality casino titles.

The agreement sees Evoplay Entertainment’s 100+ games integrated with the brand’s free-to-play offering, ranging from the Japanese-inspired instant game hit Pachin-Girl to the football-themed Penalty Shoot-out, as well as its hugely popular classic, Book of Keno.

What is Merge Up 2?

Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.

As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.

With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.

About Merge Up 2

Greg Abel took over as CEO of the $1 trillion organization in early 2026. While Buffett continued to visit the office daily, he indicated he is now ready for a slower pace.

“Recently, I celebrated my 96th birthday with family and friends, including one of my great-grandchildren, who had just turned one. He’s moving a bit faster than I am these days,” Buffett wrote in a letter to shareholders. The billionaire credited Abel with exceeding his “sky-high” expectations, giving him complete confidence in completing the transition.

“The timing is right. I will become chairman emeritus and remain a director. My son, Howard, will succeed me as chairman,” Buffett told investors. “The company is in excellent hands, and I look forward to remaining a shareholder alongside you.”